Offset Printing Services in Singapore

General Printing (Offset)

Ad Imaging Solutions Pte Ltd is fully equipped to draw your customers closer to your business. Let us help you build your corporate image and raise brand awareness through our printing systems. Ideal for large-volume printing projects such as promotional flyers and other advertising materials (e.g. labels, newsletters, name cards, brochures), our printing services deliver high-quality outputs and speedy completions. We also provide poster printing services using a wide range of materials in various sizes and thicknesses. Choose from various printing techniques and finishes, depending on your unique preferences.

What is Offset Printing?

Offset printing, also known as offset lithography, uses metal plates to transfer ink onto a rubber blanket before printing on paper. This technique leverages the repellence principle between oil and water for superior reproduction. It has been widely adopted for over a century across various industries due to its ability to produce high-quality prints in large volumes.

The offset printing technique begins by creating printing plates, usually made of aluminium or plastic. These plates are then mounted on a printing press, where they are dampened with water and coated with ink. As the printing press operates, the plates transfer the ink to a rubber blanket, which then rolls the ink onto the printing surface, typically paper.

What Are the Benefits of Offset Printing?

Offset printing is often the preferred option for printing projects that require high quality and large quantities due to its numerous advantages. These include:

• Consistent High Image Quality – Offset printing achieves sharp, clear images and vibrant colours by using a rubber blanket that conforms to the printing surface texture. It is ideal for projects requiring exceptional visual appeal, such as marketing materials and product packaging.
• Cost-Effective for Larger Quantities – Compared to other printing methods, offset printing produces large print quantities at a lower cost per unit. This makes it a more affordable solution for businesses that require bulk, high-quality printing, such as corporate stationery and promotional materials.
• Better Colour Fidelity – Offset printing utilises the Pantone Matching System (PMS) and the CMYK colour model to closely match printed colours to the intended hues. This is essential for maintaining brand identity and precision in colour representation, particularly for graphic designers and advertisers.
• Variety of Paper and Ink Types – Offset printing offers versatility to suit diverse printing needs. From glossy or matte finish papers to lightweight or heavyweight paper, cardboard, plastic, and rough surface materials, it caters to a wide range of projects. It also supports different ink types, such as metallic and fluorescent inks, enhancing visual and tactile appeal for premium results.